Visual Content Marketer | Branding | Social Media Marketing Lifestyle Brands | Phoenix
7149
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Social Media + Branding + WordPress Design for Lifestyle Brands

about me

Hey! Thanks for visiting my little slice of the internet. TierraWilson.com is a place where I share my love for visual marketing, the lifestyle industry, my passion for helping small businesses get results from digital marketing, and a sprinkle of my life in Phoenix.

 

I have one of the best jobs in the world. I provide lifestyle brands with beautiful, stylish and elegant marketing, branding, and web design services.

 

A little bit about the way I do business:

 

20 years of expertise

I have over 20  years of expertise in digital marketing. Meaning I understand you, your brand, and your customers.  My current clients include Under Armour Connected Fitness and MyFitnessPal as well a number of other smaller brands. See my client list and read testimonials here.

 

modern approach to marketing

My process is authentic and always on trend. I connect with each of my clients on a personal level, and my services were built for today’s socially connected customer. I approach each project with the goal of positioning my clients as influencers.

 

Visually Led Marketer

My services are all visually led. From Instagram marketing to product styling, my goal is to attract your customers with eye-catching and visually powerful online experiences that focus on customer acquisition and engagement, versus likes. I believe those first impressions from a customer’s perspective are the most important.

Ready to work together? Scroll down for more information on my services, clients, and more.

 

xoxo,
tierra

my services

visual content creation

Visual content creation and marketing allows your brand to reach and grow your audience authentically. I can develop a strategy and/or create visuals that will evoke emotions in your key demographics, and build your following on visual social media platforms across the web.

    • visual content strategy
    • social media graphics
    • stylized product images
    • prop sourcing
    • location scouting
    • styling
    • photography

brand + identity

Your lifestyle brand should represent your products and services in a meaningful way. Work with me, and we will utilize your passion and vision to create a visual representation of your brand that speaks to your audience and meets your business goals and objectives.

    • branding consultation
    • logo design concepts
    • color palette development
    • fonts and typography
    • social media graphics
    • style guide
    • custom wordpress design
    • wordpress coding
    • mobile-friendly

instagram marketing

I love and know Instagram like the back of my hand, and I know how to build your audience organically utilizing a creative approach that increases your reach, grows your account, and engages your social customer. I’ll visually plan, and set up your account and manage your Instagram monthly.

    • instagram marketing strategy
    • instagram monthly management
    • brand voice development
    • profile design strategy
    • custom content creation
    • follower acquisition
    • engagement strategy
    • influencer marketing
    • scheduling and posting

pinterest marketing

Pinterest is one of the fastest growing social media tools for lifestyle brands and can attract users as well as grow your website traffic. I can help you build your business using Pinterest by setting up a picture-perfect Pinterest strategy that visually increases your brand awareness.

    • pinterest marketing strategy
    • strategic board creation
      board cover design
    • board seo
    • follower acquisition
    • feed curation
    • engagement strategy
    • monthly pinterest management

who i work with

Fashion

I know that fashion isn’t just about clothing, it’s a multi-trillion dollar lifestyle industry. And thanks to digital platforms, that once unachievable access, that was only run by an elite group of the fashion brands, is now accessible to everyone. Fashion marketing is no longer about paying dues; it’s all about having a comprehensive visual and digital strategy.

 

Beauty

The beauty industry is a highly competitive visual space fueled by the latest beauty trends, celebrity inspiration, or influencer-driven content. This industry can be tough to break into, and even harder to stay relevant. Let me help your beauty brand grow and thrive via brand development and visual content creation.

 

Health + Wellness

The health and wellness industry has not only gone mainstream thanks to digital marketing and influencers, but it’s reached a broader audience. From wellness tourism and trendy studios, each niche has a cult following of customers with different pain points and complex stories. Being a better version of yourself is not just a concept, it’s business, I can help you empower your customer.

 

Home Decor + Interior Design + Real Estate

I have a genuine passion for the luxurious and visual home interiors and the real estate industry. I can develop tailored branding and social campaigns to help you reach your goals. This industry is about building spaces that center around family and communities. To do that, I focus on evoking emotions in your targeted audience by creating eye capturing and powerful online experiences via inspirational imagery and brand development.

 

Hospitality + Travel

Today’s consumer may travel for business or pleasure, or traveling could be a way of life. Positioning your hospitality brand as a curator of custom experiences is key to competing in today’s digital landscape. I can help you position your brand, differentiate from the competition, and reach your targeted audience with a visually ROI led strategy.

 

Fashion + Lifestyle Tech

Fashionable phone cases, luxury wearables, fitness tech, mindful eating apps, and virtual interior design. All parts of a growing industry of businesses who want to take the lifestyle industry into the future while changing consumers lives via on-demand solutions. My clients trust me to provide them with on-trend tools and resources that allow them to build trust and help their customers be better.

clients + testimonials

under armour - Clients and testimonials - Digital Marketing Agency for Lifestyle Brands TW+CO
under armour connected fitness | Digital Marketing Agency for Lifestyle Brands | TW+CO
    • visual content creation
    • wordpress coding
    • blog production
    • newsletter design & production

“I call you Lady-T because you are talented. Having you partner with the United States Postal Service to develop a strategy for our webinars around mobile marketing was outstanding. Not only did you take leadership on the technical aspects of Mobile Marketing, but developed successful strategies for marketing the project. I agree with our audience, you were “the smartest person in the room”, and I thank you for being a part of what we do.”

 

– Garey O’Fields, Director Marketing & Sales, United States Postal Service Southwest

transformational consumer insights - Clients and testimonials - Digital Marketing Agency for Lifestyle Brands TW+CO
tci large - Tierra Wilson and Company - a Lifestyle Marketing Agency
    • branding and identity
    • content management

“When it comes to digital marketing strategy, there are a ton of people who call themselves experts, but Tierra is the real deal. She has helped me successfully develop and implement countless strategies for me and my team.”

 

– Tara-Nicholle Nelson, Former VP of Marketing at Under Armour Connected Fitness

myfitnesspal - Clients and testimonials - Digital Marketing Agency for Lifestyle Brands TW+CO
myfitnesspal | Digital Marketing Agency for Lifestyle Brands | TW+CO
    • visual content creation
    • social media management
    • content management
    • newsletter design & production

“Using your strategies, one of my posts immediately went viral! I have 300+ comments and 200+ likes. Plus, the engagement still keeps coming! And I have 2 new leads! Thank youTierra for all these ideas and help! You are AMAZING! #grateful”

 

– Braiden, Realtor

Health & Fitness

UnderArmour
MyFitnessPal
MapMyFitness

 

Technology

TrackMaven

 

Lifestyle Thought Leadership

Transformational Consumer Institute
Tara-Nicholle Nelson
United States Postal Service

 

Fashion & Beauty

Swivel Beauty
Phoenix Fashion Week
Brown Sugar Glam
Apples of Gold Jewelry
The Watchery
VMarie Fashion

 

Home + Interiors

Premiere Designers Magazine
Sandra Greer Real Estate
Mike Delena Real Estate
Tyler Truscio Real Estate
Omni Realty
The Rian Group
ClearPoint Real Estate
Occasio Realty
The Nichols Company

contact me